Veronica Ruffo comes from a family that has been involved with Mexican silver jewelry for 40 years. Her grandmother, Margarita MacFarland, designed under the name "Magui" and supplied jewelry designs for the "Los Castillo" jewelry store in Ensenada, Mexico. Veronica recently completed two years of study at the prestigous  "Le Arti Orafe" which is a jewelry design school in Florence, Italy. Her designs are a unique blend of Mexican and European styling. Pearls are frequently incorporated into Veronica's designs because of her Italian heritage from Calabria, Italy which was a center for pearl harvesting & trade.